Can you imagine life without the rainbow? Can you imagine having the rain but not being able to look forward to the beauty of the rainbow?

We look forward to that beauty not only because it is beautiful, but because God sent that as a promise to Noah. To let us know that he will never again destroy the Earth from floods. At that moment, the rainbow took a very special place in our hearts and in our lives and we saw the beauty in it. God saw all the beauty and all of the colors in the rainbow.

Rainbows are a symbol of hope in many cultures. A promise of better times to come. Reverend Jesse Jackson continued the work of the Reverend Doctor Martin Luther King Junior with the founding of the rainbow push coalition to help understand and close the gap between the people that don’t understand the beauty of the rainbow and how it impacts their life.

The beauty of diversity in our great United States of America!

To see the beauty of diversity in our workplaces, in our schools, and in our communities.

To see and understand that beauty and know its benefits is to recognize that there is a business impact for our organizations when they embrace the rainbow.

There are three key benefits to having the beautiful rainbow in your organization:

1- Innovation

People with different ideas and backgrounds can come to the table of creativity and bring forth different ideas. There they can innovate, collaborate, and bring forth new ideas not that just benefit the organization but that benefit the world as a whole. Everything that we do works into this tight-knit community that we have called our global economy.

2- Recruiting and retention

Maslow showed us in the hierarchy of needs that people not only have physical needs but also a need for belonging. When people can walk into an organization and see people that look like them, think like them, talk like them, and have some affinity for them then they will also have a better sense of belonging. It improves recruiting and retention to be able to keep top talents into your organization.

3- Change

Be the change that you want to see in the world.

This is far more compelling than the other two. This is beyond the reach and scope of our own daily lives. We can set an amazing example by implementing policies and plans within our organization to promote Diversity and Inclusion. By setting that example, it shows our people, our customers, our community, and our Global Partners, that we value everyone.

Inclusive leadership is increasingly recognized as a critical capability, especially as organizations adapt to diverse customers and markets, new ways of working, and the challenge of competing on a global scale for talent. And those enjoying the most success employ systematic, business-led approaches to inclusion and diversity that extend well beyond recruitment.

“To fully benefit from increased racial and gender diversity, organizations must adopt a learning orientation and be willing to change the corporate culture and power structure.” – HBR: Getting Serious About Diversity

We all work together to grow a better place and that’s what we’re all here for. To leave the world better than we found it, one team at a time.


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